EVOLUTION OF REPORTAGE IN THE DIGITAL AGE: TRANSFORMATION OF FORMAT AND DELIVERY METHODS

Abstract

The thesis explores the evolutionary development of the reportage genre in the context of the digital age. Particular attention is paid to how current trends affect the format and ways of presenting information, which is made possible by the use of new media and digital technologies. The authors emphasize that today’s reporting is not limited to the textual component, but is successfully integrated with a wide range of multimedia elements. The paper emphasizes the key aspects of this transformation: increased interactivity, speed of material transmission, and changes in writing style. The article also discusses the importance of new tools and methods that allow journalists to respond quickly to current events and engage readers in active interaction with content. Digital technologies open new horizons for reporting, making it more relevant, adaptive and effective in communication processes with the audience.